Research with synthetic populations

Listen to your consumers before you decide.

Thousands of synthetic people answer your research in minutes.

app.syntheticperson.ai
What you can run

Every research format. One population.

1:1 interview

An in-depth conversation with any person in the population — plus the Human Portrait: an emotional read across 13 dimensions, including what was left unsaid.

Focus group

A moderated discussion where participants influence each other, like in a real room.

Quantitative survey

A battery of scales answered by thousands of people, with results the same day.

Concept & creative test

The reaction to a product, claim or piece — before you spend on media.

Inside the product

From a question to a study, in one screen.

SyntheticPerson app: the study entry screen asking 'What do you want to find out?'
Listen. Describe your question and the study assembles itself — nothing runs before you approve it.
SyntheticPerson app: the study picker asking 'What study do you want to run?' with six format cards
New study. Six formats in one flow — from 1:1 interview to creative test, with the script drafted for you.
Prediction

From stimulus to prediction, with a declared margin.

Field

Announce a stimulus and watch positions form over rounds of influence — with replay and a 1:1 chat to ask why.

Observatory

A scenario becomes a prediction with a margin and an honest confidence grade — with an audit trail from conclusion to source.

Join the beta → Login required · you approve every cost before it runs
Populations

Who you can listen to today.

A library of ready-made populations — built from official public data, each with its confidence seal. Brazil is the library that is live today.

Every answer comes with a declared margin — never a bare number.

Calibration

Good on day one. Excellent with your work.

The population answers from the first study — but precision on your topic is earned. The more you bring and report, the better it answers.

Step 1 Seed

Start today

The public population answers from your very first study. Read it as a hypothesis.

Step 2 Directional

Bring your data

Attach past research, spreadsheets and business context. Answers move closer to your market.

Step 3 Calibrated

Report the real outcome

Tell us what actually happened. Every result becomes a backtest — and the seal only turns green when prediction meets reality.

Join the beta and listen to your first population.

app.syntheticperson.ai